Join us for smart bash 2026 at Chelsea fc!
When Is It
Wednesday 27th & Thursday 28th May 2026
What Is It
A two-day conference featuring expert seminars, in-depth panel discussions and practical industry insight, followed by structured networking drinks on both evenings.
Where Is It
Chelsea FC, London, England
2026 event details
Smart Bash 2026 is back—an exclusive two-day gathering designed by and for betting enthusiasts, taking place at Chelsea Football Club on Wednesday, May 27th, and Thursday, May 28th.
Smart Bash begins with our Education Workshop Afternoon on Wednesday afternoon for half a day on, May 27th. Based on attendee feedback, this session is designed to provide in-depth, practical insights into profitable betting strategies across various markets. Whether you’re betting with bookmakers, exchanges, or alternative platforms, these hands-on discussions will give you actionable takeaways to refine your approach.
On Thursday, May 28th, immerse yourself in a full day of expert-led seminars, presentations, and panel discussions featuring renowned professional gamblers and industry leaders. Gain exclusive insights, sharpen your strategies, and connect with like-minded bettors in our dedicated networking breakout rooms.
Networking is at the heart of Smart-Bash, with two dedicated social events to maximise your connections:
- Wednesday Pre-Networking Drinks Frankie’s Bar – A casual evening to meet fellow attendees before the main event.
- Thursday Main Networking Drinks at TBC – A vibrant way to wrap up Smart Bash, where conversations flow as freely as the drinks.
Smart Bash is proudly brought to you by event organisers Matchbook & NYCE International and supported by Smart Betting Club, & Bookie Bashing —4 trusted names dedicated to empowering bettors with the knowledge and tools for success.
Don’t miss this unparalleled opportunity to learn, connect, and level up your betting game!
Workshop & conference agendas
| Wednesday 27th May – Education & Workshop Day | ||
|---|---|---|
| Time | Session | Speaker |
| 12:30 | Arrival – Coffee, tea & pastries | – |
| 13:20 | Masterclass 1 – Tax Implications for Professional Gamblers and Syndicate Structuring | Carl Rohsler |
| 14:10 | Masterclass 2 – Using Parlay Odds to increase your profits & sustain your accounts | Jose |
| 15:00 | Coffee and Networking Break | – |
| 15:45 | Masterclass 3 – NFL Modelling Concepts and Practices | Judah Fortgang |
| 16:45 | Masterclass 4 – From Odds to Edge: Real-Time EV Betting with Advanced Market Data | Baptiste Bachmann |
| 17:30 | Networking @ Frankie’s Sports Bar & Grill – onsite at Chelsea FC | – |
| Thursday 28th May – Conference Day | |||
|---|---|---|---|
| Time | Session | Moderator | Guests |
| 09:30 | Arrival – Coffee, tea & pastries | – | – |
| 10:30 | World Cup Trading Room | Aidan Barry | Nick Goff*, Mark O’Haire*, Mark Langdon* |
| 11:20 | Impacts of the Black Market: Legalities of Professional Betting | Tim Endersby* | Andy Danson*, Garron Whiteman*, Chris Elliott |
| 12:00 | From Rails to Retail: The State of Play | Simon Nott | Stephen Darbyshire, Kevin Myles, Ben Keith*, James Lovell* |
| 12:50 | Lunch | – | – |
| 13:30 | Betting Stories w. Ginger Newman (Book for Injured Jockey Fund) | Simon Nott | Ginger Newman* |
| 14:00 | SBC Podcast: Sharp Talk – Pete Ling & Friends | Pete Ling | Phil Smith, Varun Sudhakar, Jeevan Jeyaratnam |
| 14:50 | Coffee and Networking Break | – | – |
| 15:20 | Prediction Markets vs Exchange: Same Thing? | Jesse May* | Zack Panos, Max Silver, Eduardo Araujo, Olof Steinus* |
| 16:00 | Future Odds: The Evolution of Betting | Harry Stewart-Moore | Geoff Banks, Michael Cannon, Damien Fearn |
| 17:30 | Networking @ Waters Edge, Fulham Pier, Fulham FC | – | – |
sponsored by
55Tech provides real-time sports betting and prediction market data infrastructure for sportsbooks, hedge funds, brokers and trading teams.
Their services include ultra-low-latency odds feeds from over 300 operators, advanced risk management tools, professional trading terminals and APIs that aggregate pricing, liquidity and market data across sports and prediction markets.
Operating at the infrastructure layer of modern betting markets, 55Tech supports serious operators where speed, precision and data aggregation are critical.
BetUnfair delivers real-time sharp odds monitoring, value betting alerts and advanced market analytics for professional sports bettors and trading teams.
The platform tracks odds movements across major bookmakers, provides instant dropping-odds alerts and includes tools for CLV analysis, bet tracking, historical odds data and market efficiency monitoring.
Designed for serious market participants, BetUnfair helps users identify positive expected value opportunities faster and operate with greater precision.
Super Traffic Syndicate is one of the largest betting syndicates in the world and continues to expand its global network.
Covering a wide range of sports markets, the syndicate works with industry professionals to strengthen market access, scale operations and increase profitability for its partners.
organised by:
Matchbook is a peer-to-peer betting exchange designed for smart bettors who want more value. Offering deep liquidity and low commissions, Matchbook returns maximum value to bettors
NYCE is globally recognised for the management and distribution of B2B gaming solutions through our unique Product Marketplace directory.




